On September 28, the last webinar aimed at farmers, but beneficial to anyone interested in agriculture and its progress, was organized by the AgriFood Lithuania DIH. The organizers of the event are happy that weekly webinars were popular really useful. This was reflected in the growing popularity of the events. The last webinar “The Green Deal: Digital Innovations in Lithuanian Agriculture” was watched by more than 140 participants.

During the webinar, Chancellor of Agriculture Academy of Vytautas Magnus University prof. dr. Astrida Miceikienė presented the goals of the Green Deal and explained what competencies and new business models in agriculture will be relevant in the near future. In addition, the speaker provided a number of comparable statistical facts.

Edvinas Navickas, Precision Agriculture Project Manager at Dojus Agro, presented basic operation principles of modern heavy agricultural machinery and introduced the listeners to data processing systems. Finally, the speaker explained how digital solutions could help every farmer today and how quickly these investments pay off.

Alina Laukienė, Sales and Marketing Manager at Xplicity, presented the (in) flexibility of the agro industry in Lithuania, emerging obstacles and existing opportunities. She also highlighted the need to think about how to sell an idea to an IT specialist to develop technologies for the agricultural sector. According to her, this is important because the average IT specialist receives between 15 and 40 job offers per month, so they have the privilege of working only  with projects that are really interesting to them. In addition, areas that are attractive to young people, such as FinTech, are direct competitors of the agro sector in attracting digital professionals.

Farmer Neringa Budrevičienė joined the speakers during the discussion, where they talked about the technological innovations that the farmer is interested in and answered questions received from the audience and the moderator.

In conclusion, more and more farmers are considering purchasing technologies based on drones and artificial intelligence.